DIGITAL CONCEPT DEVELOPMENT
projects completed during my studies
Football app for kids – concept
How can a digitalHow can a digital concept contribute to enhancing the user experience before AGF’s matches?
In this group project, we developed an app concept to engage children at AGF matches. Many parents bring their kids to the stadium, and the app helps entertain them before the game starts. The app leverages the stadium’s infrastructure, such as screens, to invite kids to explore the football world. By scanning a code, they can unlock an interactive experience.
Children can play football-themed games, collect player attributes, and unlock player cards in an album, keeping them entertained and helping them get to know the AGF players. This not only keeps them entertained but also helps them get to know the players and grow to love AGF, aligning with parents’ intentions. AGF benefits by cultivating future fans and featuring sponsors like McDonald’s in the player attributes. Future enhancements could include prizes for completing the album and making the cards tradable, adding more fun for kids and nostalgia for parents who once traded physical football cards.
concept contribute to
Parent-child app concept
Challenge: Loneliness among children and young people
In this SPRINT project, together with my group, I developed an app concept that helps fight children’s loneliness, at the same time increasing awareness about the issue among parents.
The app:
- Encourages parents and children to interact and spend more time together
Forges a stronger connection between them
- In result makes children feel less lonely / do not feel lonely
Travel guide – digital concept
Challenge: How can Turen går til books create value through a new digital solution targeting the B2C customers?
In this individual project, I explored different digitalization opportunities for famous travel guidebooks and developed a concept of an AI-powered application.
The users are first asked to complete a quiz to determine their travel preferences and desired trip details. Based on the provided information, the algorithm proposes different options and itineraries, together with instructions on what and when to book. All the necessary information is gathered in one place, in a trip dashboard, where the user can access their bookings, to-do lists, and AI suggestions.
